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LinkedIn Marketing Hacks

How to Explode Your Visibility on LinkedIn RIGHT NOW

LinkedIn is having a moment right now. The LinkedIn algorithm is giving insane reach to marketers – you can get your content to go viral very easily (it feels a lot like Facebook in 2012). In this post I’m going to discuss the exact tactics (with examples) you can follow to get your content to…

restaurant marketing

6 Restaurant Marketing Strategies to Use RIGHT NOW

In this article, I’m going to show you how to market your restaurant, coffee shop, or local food service business. In order to run a successful restaurant business, it comes down to six things: Location Product Social Media Search Press Advertising Let’s get into it.     1. Optimizing your physical location This is more…

facebook audience warming tips

How to “Warm” Up “Cold” Facebook Audiences With Video + Ads

People don’t buy from people they don’t know. The power of the internet gives us the ability to turn “cold” audiences into “warm” prospects through value adding content + targeted ad spend. In this video, I walk you through how you use video advertising to “warm” up cold audiences in preparation for a product launch.…

how did birdbox go viral?

How (and Why) Did Bird Box Go Viral?

Bird Box is a Netflix movie drew over 45 million accounts to watch it just 7 days, setting new records for viewers on Netflix content. Keep in mind, “accounts” does not equal “viewers” – 1 account could have had 10 viewers at once. This is also not taking into account how many shared accounts there are…

cold calling case study

Steal My SEO Cold Calling Script, Template & Process [FREE]

I’ll be honest – I don’t cold call anymore because, well, it sucks. I’ve dedicated years to building an inbound lead system (YouTube, SEO, etc) – so I wouldn’t need to cold call.  When I first started out I didn’t have a choice – I had no traffic, no clout and no audience. I cold…

ahrefs on page case study

Ahrefs “On Page” 2 Million Keyword Case Study Interview

I sat down with Tim Soulo from Ahrefs to talk about their recent case study regarding the importance of “on page SEO”.   THEORY Exact match keywords in the title, on the page and in your URL does not equate to higher rankings for that exact keyword   CASE STUDY   The team at Ahrefs…

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