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The Agency’s Guide to Outsourcing Work Effectively 💪

A few weeks ago, we hosted a Meetup about how our agency outsources work – I got a number of objections. Before I get into the guide, I want to address them.   Objection 1: Low cost labor = low quality work Yes, if you’re paying someone $3/hour, you’re going to get what you pay for. You’re…


13 Ways to Make Money with SEO 🤑

Table of Contents 1. Get job at an agency2. Sell products on your website (eCommerce)3. Dropship other people’s products on your website4. Collect hourly consulting fees from clients5. Collect agency retainers from clients6. Sell white label SEO services to other agencies7. Host seminars and charge per seat8. Build and sell SEO software9. Monetize a high…

cold calling case study

Steal My SEO Cold Calling Script, Template & Process [FREE]

Table of Contents 1. Prospect for “warm” opportunities2. Hold on! Before you pick up the phone…3. Dealing with “gate keepers”If you get a secretary / adminIf you get a voicemail4. Use our cold calling script and process5. Sample rebuttals and FAQsWhat is SEO?What are your prices?Is this Illegal/Is this blackhat?We’re already paying for SEO.How do…


11 Agency Lead Generation Tactics 🚀

Table of Contents 1. Create case studies and social proof2. Build a reputation in the industry3. Create content that resonates4. Speak at niche conferences5. Start a Meetup6. Join a local networking group7. Paid traffic and funnels8. Ask for referrals from happy clients9. White label niche services to other agencies10. Cold outreach with video audits11. Build…


Want To Sell Your Agency? Here’s How I Did It 💰

Table of Contents AGREEMENT TERMS1. Do you really want to sell or are you just overwhelmed?2. Would a buyer be interested in your agency?3. Get a legitimate valuation of your agency4. How I valued my agencya. Full list of clientsb. Export of financial statementsc. Projecting value based on growthd. Finalizing our valuation multiple5. Read the…

ahrefs on page case study

Ahrefs “On Page” 2 Million Keyword Case Study Interview

Table of Contents THEORYCASE STUDYRESULTSINTERVIEWLINKS I sat down with Tim Soulo from Ahrefs to talk about their recent case study regarding the importance of “on page SEO”.   THEORY Exact match keywords in the title, on the page and in your URL does not equate to higher rankings for that exact keyword   CASE STUDY…

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